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1. Title of the Case Problem Statement: (The problem statement is a one sentence declarative sentence that describes the strategic issue to be examined.) The title must incorporate all of the sections below. So this would read, XYZ company (cite the website) has been in business for over XX years, they offer (product and or service). The focus of this paper will be to identify an issue (and cite that problem – this is not just your opinion) that the company is currently experiencing (that is probably costing them money).
2. Scenario: (The scenario is a 3-5 sentence summary of the case which includes the names of principles and companies, such facts and details as would be necessary to the understanding of the problem). This provides a clear (and cited) context for the problem, (who, what, where, when and financial considerations). For example, is your chosen case study trying to analyze a financial, cultural, supplier, competition, customer or other problem? Once you have identified which of the above is the key issue that you are going to analyze then you would use the proper operations or supply chain analysis found in the textbook to analyze the problem using a case study method.
3. Analyses: You can choose from two different forms of analysis or assessments for your case study which flow logically from the problem and present these in detail. For example, if the problem deals with profitability then the choice could be pro forma budget an Internal Rate of Return (IRR) or Weighted Average Cost of Capital (WACC). If the problem is growth, competitive industry analysis, Strengths, Weaknesses, Opportunities, and Threats (SWOT), Key Factors of Success (KFS), etc. could be chosen. This takes two to three pages usually with three to five APA references, one of which is always the textbook. Your research comes from business or library sources (never Wiki anything or Google).Weighted Average Cost of Capital (WACC). If the problem is growth, competitive industry analysis, Strengths, Weaknesses, Opportunities, and Threats (SWOT), Key Factors of Success (KFS), etc. could be chosen. This takes two to three pages usually with three to five APA references, one of which is always the textbook. Your research comes from business or library sources (never Wiki anything or Google).
4. Conclusions: (Express what you have concluded from the analyses and present outcomes of the analysis either in narrative or bullet point format). This is usually a half or full page and is always cited using business sources.
5. Recommendations: (Present the action items that should be undertaken or implemented based on your conclusions that would solve all or part of the problem that you identified. This may be done in either narrative or bullet-point format. However, if you use bullets you have to have an explanation for each bullet. This is usually a half or full page.
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